WeWork

A while back we reported about WeLive, the residential arm of the coworking giant WeWork. That post gave some of the spec’s for their Crystal City project, which converted a 12 story office building outside of DC into massive complex filled with micro apartments, communal recreational and coworking spaces. Well, unbeknownst to many, WeWork was developing another project at 110 Wall Street in Manhattan’s financial district (also the site of an existing WeWork coworking space). The project will eventually house 600 folks on 20 floors. They recently announced a beta launch at the building, which will house 80 WeWork members in 45 units.

Similar to Ollie in New York, The Collective in the UK, CommonSpace in Syracuse and other such developments, WeLive (not the official name for the record) seeks to create a whole universe for its residents. The pictures released by WeWork show handsome apartments designed by ARExA Architecture, whose principal and Creative Director Darrick Borowski designed one of our favorite micro-apartments. The interior incorporates Resource Furniture space saving beds. There will be studios and one and two bedroom units. The pictured unit is a two bed studio separated by a curtain (a setup that will probably not appeal to everyone).

The private units will be supplemented by common areas on every floor. There will be social directors, who, according to Fast Company, “Will help plan Sunday-night suppers, game nights, karaoke, and fitness classes.” Additional services like wifi, cable and cleaning are also included. You could, theoretically, never have to leave the building if you so chose.

The whole concept raises a somewhat thorny question: would having your coworking space share a building with your apartment be a good thing? Or might it create a somewhat insular existence, where work and and personal lives have no division, where you run into the same (somewhat homogenous) crowd day in, day out? These are somewhat academic questions–literally. What WeWork is doing is creating something akin to an academic campus, albeit with a professional twist, a model that seems to work just fine. Which is good, as WeWork sees their residential endeavors making up 21% of their revenue by 2018.

Via Fast Company

In case you didn’t know, WeWork is one of the largest coworking organizations in the US, if not the world. They have 19 buildings in three countries. When this author visited their Soho West location, I was amazed (pictured below). There were seven floors, each thoughtfully designed and decorated and booming with activity. With its mix of large, medium and small size firms as well as freelancers, all sharing one space, all feeding off one another’s energy, it truly felt like a futuristic office.

WeWork is now going a step beyond coworking. They have plans for WeLive, which will convert a 12 story office building into a residential building featuring 252 apartments, many of which will be smaller than 360 sq ft.

WeLive will be located in Crystal City, a neighborhood in Arlington County, VA, just south of Washington DC. WeLive would seem to be a decent fit for the area as Crystal City is already configured as a self-contained city. According to Wikipedia “Its residents can live, shop, and work without going outside, due to its extensive integration of office buildings and residential high-rise buildings using underground corridors.”

The building, built in 1965, had a couple Defense Department agency tenants up until this last spring. Prior to WeLive, it was sitting vacant, its interior considered obsolete by modern office standards. The project will gut the building, leaving the exterior mostly intact, “although it will have an experiential exterior color application that changes as one moves around the building,” according to a press release (please don’t ask us what that means).

Taking a distinctly office-y looking building and making it residential is a bold move in and of itself, but the county government seems supportive of this adaptive reuse. Arlington County Board Chair Jay Fisette said “This temporary conversion of an aging, vacant office building into an innovative live-work space is an example of how we continue to reinvent Crystal City as a more attractive, vibrant place that will attract more entrepreneurs and tech workers.” Fisette says “temporary” because WeWork, along with the real estate giant Vornado, is leasing the building for the next 20 years.

The other interesting aspect of the building is the creation of a mini universe (or maybe campus?) where work and live spaces are so close to one another. While this sort of setup is not unprecedented, it usually revolves around one company, not a variety of them. We imagine this heterogeneity will help make it a fertile place for innovative thinking.

WeWork and Vornado plan to make the WeLive building’s spaces conducive to vibrant community formation. There will be several shared two-story “neighborhoods” with expansive common areas connected by staircases. There will also commercial-grade kitchens, dining areas and shared community spaces. The building will be close to a metro stop and bike-sharing terminal, least it seem like they’re trying to have people live and work in a tiny geographic radius.

Many people talk about how their college days living in dorm rooms were some of their happiest. WeLive seems to be taking many of the elements of that life–tight geography, small rooms that push you into large social areas–and bring it to adult populations. Whether this will result in world class innovation or world class beer pong (or both) remains to be seen, but we think it’s a great experiment nonetheless and look forward to seeing how it turns out.

Tag: WeWork

WeLive Goes Live, Sorta